Reshaping Maternal Healthcare Through Digital Innovation with Julia Slanina from Treehouse

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Welcome back to Pitch Please, where we catch up with Julia from Treehouse a year after our first conversation. Treehouse, aimed at revolutionizing maternal healthcare, provides a virtual platform for healthcare providers and families, ensuring better health outcomes.

In this episode, Julia discusses Treehouse's growth, from expanding to the US market to enhancing their platform with new features. We explore the importance of direct feedback in refining the user experience and how Treehouse has maintained a stellar client retention rate through its innovative solutions.

Tune in as we delve into the practical aspects of growing a healthcare platform, the challenges faced, and the strategies that have driven Treehouse's success over the past year. Listen now for an insightful update on Treehouse's journey in improving maternal care.

About Julia Slanina  | Julia Slanina: LinkedIn
Led by entrepreneur Julia Slanina, medical student turned tech entrepreneur with a passion for improving community healthcare for aspiring, expectant, and new families across Canada. Julia is a Coralus Activator, sits on numerous boards and advisory councils, including Femtech Canada, KidsUpFront, and has been featured in Forbes and The Logic.

About Treehouse | Treehouse: LinkedIn
Treehouse offers a comprehensive virtual platform to transform the way maternal care is managed and delivered, improving health outcomes. Unlike other solutions, our unique hub enhances the overall care experience for clients. 

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Our journey through 2023 has been nothing short of exhilarating. πŸš€ Our team has been diligently immersed in advancing our mission, particularly in the areas of fertility, pre/post-natal, and early childhood care. 

Throughout the year, we have celebrated major milestones:πŸ‘‡
  • Payment processing client-facing with provider payout using Stripe for seamless online transactions. πŸ’³
  • The introduction of self-scheduling and secure e-forms with a bidirectional interface.
  • Significant enhancements to our client portal's mobile functionality. πŸ“±
  • Closed a 3-year enterprise account with an Indigenous organization in Saskatchewan, expanding our revenue streams and supporting maternal and youth nurse-led care.
  • Welcoming our first US πŸ‡ΊπŸ‡Έ clients, from Florida and Tennessee, catalyzed by engagements through our podcast. 🎧
Reshaping Maternal Healthcare Through Digital Innovation with Julia Slanina from Treehouse
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