Game Changer: How Shannon Ferguson's FanSaves App Revolutionizes Fan Support and Community Connection

An inspiring conversation with Shannon Ferguson, CEO of FanSaves. As a seasoned entrepreneur with a background in sports and marketing, Shannon shares her journey from marketing to founding FanSaves. Discover the challenges she faced building a successful company and the innovation that sets FanSaves apart. The mobile app connects fans with local businesses, letting them save money and support their favorite teams and events. Learn how FanSaves revolutionizes the way fans engage with their communities. Tune in for an insightful conversation with Shannon and find out what motivates her to keep going. Don't miss this episode of Pitch Please!
 

About Shannon Ferguson
Shannon currently leads the growing team at tech startup FanSaves, as Co-Founder & CEO. With over 18 years of marketing and sponsorship experience, she paired her creativity and digital skills with her love of entrepreneurship in 2017 to co-found FanSaves; a digital couponing platform that connects fans to offers from sponsors of their favourite sports teams and events.
 
 Shannon is also a TV & Podcast Host, a public speaker, and a mentor. As a woman in Sports Tech, she is committed to using her voice to encourage people from underrepresented groups to follow their dreams and have an impact in industries where they are traditionally the minority.  She has been featured in Forbes and was a 2021 Young Leaders of the America's Initiative fellow. FanSaves won the 2021 Best Ottawa Business Award for Best Leaders for Diversity, Equity & Inclusion and in 2022, Shannon was a Forty Under 40 recipient in Canada's National Capital Region and Ottawa’s WBN Businesswoman of the Year (Emerging Entrepreneur). Most recently, she was named a 2023 Business Elite 40 Under 40 for North America.

About FanSaves
FanSaves is a digital platform that offers fans, discounts and deals from sponsors of their favorite sports teams and organizations!  FanSaves provides our partners with unlimited digital sponsorship inventory that is trackable through our backend dashboard. The platform also gives our partners a new turn-key perk that can be added to their membership benefits. Most importantly, FanSaves is fully integratable into team websites and mobile apps allowing our partners to drive fan traffic back to their own digital assets all year round where fans can engage with team partners.  We are currently working with over 60 organizations across North America featuring discounts and deals from over 850 national and local brands.

Get in Touch or Connect with FanSaves

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Game Changer: How Shannon Ferguson's FanSaves App Revolutionizes Fan Support and Community Connection
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